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Jamie, that's my name. I'm a Norfolk meterosexual who likes women outside his own family.

Saturday 26 November 2011

Trailer Movie Night


After making out trailers we invited a test panel of 50 people to view our movie trailers. Having 25 males and females between the ages of 16 and 25 meant we could get honest feedback from our target audiences.

The Advertising

To advertise our event we made a poster which included all 4 of our posters on it. This was a good way of getting people interested in taking a ticket and turning up to our event. Having all 4 of our poster on it meant that if someone was interested in 1 poster they saw all the trailers on offer so we all got feedback.

Another way to attract people was to offer free refreshments. To thank the people for coming we put out some food and drink.

Feedback

After showing both the theatrical and the teaser trailer the audience said they preferred the theatrical trailer.

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