Fonts - Film Magazine

Poster Template 3

The main difference with this layout is that I have included the text for my tagline that I think I will use. Everything else is in relatively the same place that I planned it to be.

When I come to create my poster I migth change a few things around to see the difference and what works better with my actual images.

Poster Template 2

For my second template I decided that I should inlude the title name, actors' names and my tagline. The text for this layout is still basic as I hadn't made final choices on my fonts for my poster. I still want my image to be over the poster but the focal point to be directly in the middle and eye line.

I still want the title to be very focal to the audience. I want the font I use to compliment my title and also my genre.

Looking at many other movie posters I conform with the norm by having a central image, information at the bottom and the title at the top.

Poster Template 1

This is how I wanted my poster to look originally. I used simple text just to outlay where I wanted everything on my poster. I wanted my image to be over the poster but the focal point to be directly in the middle and eye line.

I want the title to also be very obvious to the audience, for this layout I have not included any names for my movie as at this stage I want to learn the layout.

Looking at many other movie posters I conform with the norm by having a central image, information at the bottom and the title at the top.

Planning Target Audience

Looking at the genres close to my movie I think it would be ideal to make my movie rated 16. What I plan to have in it can get quite gruesome but not too gruesome that it should be deemed a certificate 18.

The type of person I expect to want to see my movie, based on the media products I will be creating, would range from a teenager to someone in their late twenties. The reason I expect this to be the age range most likely to watch my movie is because of what the movie is about and that this type of movie is popular with this age range.

I want to create my media products to be spooky and supernatural so that it is something a teenager would be inclined to see.

The picture to the right is what I believe a typical group of my target audience would look like. The person is around 17, dresses quite casually and enjoys socialising with friends. I believe that aiming my movie at the teen market is ideal as it has ideas of ghosts but also shows the audience that doing wrong means you do get a comeuppance.

Planning Fonts

The use of fonts on my poster is very important. I need to pick a font that I can use across the board on all of my media products. The target audience is 16 so the font I use must get their immediate attention.

At the moment I have 2 possible fonts that I might use for my poster.

• I Still Know - This font I intend to use for either my Title or tagline is this. It is an old looking font and fits in with the supernatural theme that I intend to try to create with my poster.


• Steel Tongs - This font help to do the credits that are used at hte bottom of film posters. Using lower case letters it creates things like Directed by and Produced by. This means I encorparate the codes and conventions without having to go out of my way.

Planning Ident

All big companies have an ident, they use their ident to symbolise who they are. An ident is important because it attracts the target audience.

A company like Warner Brothers uses their ident to show that they are into family films. They have WB inside a shield, which connotes unity.

Paramount have a mountain range with stars around the mountain. The stars can be traced back to the United States flag.

Universal studios aim to use their ident to show that their movies are for everyone. The word Universal and a globe which indicates that their movies are for everyone.

At the moment my studios is called "After Burner Studios" so I intend to use a recognisable font, having all my characters as capitals. I might also add a flame behind the text to symbolise an after burner.

The Lovely Bones - Film Poster Analysis

The reason that I chose this film is the fact that this movie is a very much like mine in the fact that a young girl has been murdered and looking for redemption. The genre of this movie is both drama and revenge, something mine would be. My movie will be more horrific in the sense of how the girl looks for redemption but I felt this was a good movie poster to look at in contrast to the darker way mine will be.

1. The title and font for this is all written in capital letters, to try to get to the attention of the audience. The word 'Lovely' is in bold, this is again to get the attention of the audience. It gives an audience a clue that the girl could be very lovely and also could be quite ironic due to the fact she was murdered, something very awful.

2. The girl in this film poster looks sweet and innocent. From the clothes that she is wearing it looks like a winter's morning, her face looks shocked to see the figure standing across from her and her colours in her clothes are happy colours. The colours show life, where as the the figure all black could symbolise death.

3. The setting for the poster is a corn filed, the colour of purple doesn't seem too natural but it adds an air of mystery to the meeting of these 2 people. The ground looks dead, another tell tale sign that it is likely to be winter time. The colours of the sky also make it seems like sunrise. The lighter yellow is on the half with the girl and the darker purple is with the blacked out man. This good be a contrast of good and evil.

4. The man is wearing a coat and the rest of him appears to be blacked out, this makes his character a shaded one, it hides who they really are from the audience. The total colour of black makes him mysterious and made to look a bad person.

5. The sky is where the 2 contrast colours clash. This is the contrast of good and evil. It makes the poster seem more realistic too.